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About us

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SANSEN is a streetwear project by Herick & Belle, inspired by Japanese aesthetics, the natural world, and the freedom of everyday movement.

Our vision brings together relaxed silhouettes, a palette of earthy neutrals, and thoughtful graphic details. At the heart of this identity is the ginkgo leaf: a symbol of strength, growth, and connection to nature, but also of the special bond between a father and his daughter.

Above all, SANSEN was born for her, from the desire to create something that can grow alongside us, one piece and one memory at a time.

We are developing a wardrobe for men, women, and juniors, united by a shared spirit rather than a single age or style.

This is the beginning of our story. We’re taking the time to shape our first collection with intention, one piece at a time.